The actions that are yet to be implemented:
- Authorisation of the Cambodian Health Ministry (Marketing Authorisation) to sell the produced spirulina via the healthcare networks (chemists, hospitals etc.) was finally obtained at the beginning of 2014. Now that this is the case, several contacts, who were interested in the network but reluctant to get involved prior to the authorisation being granted, will now join our action.
- The distribution structure has been strengthened with the target of balancing its financials while respecting the quota of social distribution:
- Commercial sales are developed (chemists, bio-food shops etc.)
- Partnerships with NGOs are sought after in order to set-up spirulina distribution among the most destitute: Enfants d’Asie-ASPECA, Toutes à l’école, Pour un Sourire d’Enfant and many more. The objective is to ensure that 1/3 of the production is distributed to the children.
- Continuous training of the local team is to be ensured and a Head of Network is to be recruited, in order to replace the current International Solidarity Volunteer (specific French internship contract for NGOs operating outside of France)
First semester of 2014
Breaking news ! At the end of May 2014, Laetitia HOUDART, our new Head of Cambodian programmes arrived in Phnom Penh.
She will take over from Jean-François BIELA, who is leaving us after several years of good and loyal services! We thank you Jean-François and wish you great joy and success in your future undertakings. A warm welcome to Laetitia whose extensive field experience will certainly benefit Antenna. A brand new challenge awaits her: developing the commercial and social distribution of spirulina via partnerships with NGOs. The Marketing Authorisation, which was granted to Antenna at the beginning of the year, should help her achieve this objective by the end of 2014.
Further good news: the spirulina produced in Cambodia has been analysed by an independent French laboratory. The results are excellent and show that Antenna’s spirulina is non-toxic.
Laetitia is now in charge and has already approached several NGOs and is even working on a project with the SOFITEL of Siem Reap, which plans to add spirulina to its menus.
Since the 9th of June a sales representative has joined Laetitia to support her with the commercial distribution. His name is Rem CHANNRONG. He has previous experience in healthcare. The new commercial strategy is currently being set up. We will have more information during the second semester.
Pascal Godon, project manager for Cambodian programmes at Antenna Technologies France worked on a project from May 31st to June 15th. He was able to meet all the local NGOs. Tests currently underway are in their final stage. This is the case for Toutes à l’Ecole, whose test results will soon be available. More tests will start in September like the one at Pour un Sourire d’Enfant under Doctor Hubert Barennes’ supervision.
The two new ponds in each farm are expected to be completed by the end of July 2014, just before the rainy season.